Leading specialist agency for social media in Europe.

Pinterest Marketing for leading consumer brands

With a team of over 150 social natives and more than €200 million in managed ad spend, MAWAVE delivers measurable social media outcomes through the successful combination of media, data, and creative.

Lead social media agency
Europe's largest independent agency
150+ social media talents
Creator crew of 500+ creators
Outcomes across paid and organic
Data foundation from €200M in ad spend

Let's translate your brand to Social Media!

Book an introductory call directly, or send us an email at get-started@mawave.de

Book your initial consultation now
Red Bull
Lidl
yfood provides complete, balanced nutrition for your busy lifestyle. Our products are designed to keep you fueled and focused, no matter where your day takes you. Experience smart, delicious, and convenient meals that fit perfectly into your routine.
The North Face
Apollo Optik
PickUp!
FALKE
Krombacher (Ready2Drink)
s.Oliver
engelbert strauss
Vodafone
TAKKO Fashion
Bahlsen
Everdrop
Kapten & Son
KoRo Drugstore
Audi
Snocks
Purelei
Typology
XGIMI
Orthomol
1&1
Persil
Anchor
HolidayCheck
Camel Active
Nivea
Thalia
Tefal
Pinterest Marketing
social media lead agency
Consumer Brands
social media lead agency
Pinterest marketing
social media lead agency
Consumer brands
social media lead agency
Your Brand 🤝🏽 YouTube Success

Our Core Services

Drawing on over 7 years of experience in social media marketing and a data foundation from over 200 million euros in ad spend, we don't just generate campaigns—we generate measurable results.

With our own in-house production team and over 40 creative designers, Mawave delivers high-impact graphics, videos, and more for your social media outcomes.

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continue to Content Creation

Paid advertising is one of the most important components of a social media strategy focused on conversions. With data-driven paid media, we effectively reach your new customers.

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continue to Paid Ads & Media

Organic channel management for sustainable growth on Meta, TikTok & Pinterest.

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continue to Channel Management

Find your next brand faces through custom influencer collaborations or by selecting from the Mawave Creator Crew, featuring over 500 authentic content creators.

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continue to Creator & Influencer

Targeted data analysis with Mawave: Trackable results and optimizations for your brand through data processing in our own data warehouse, backed by a data foundation from over 200 million euros in annual ad spend.

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continue to Data & Analytics

Consulting for your optimal social media strategy. Consulting & workshops with social media experts from Mawave.

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continue to Strategy

Your Brand 🤝🏼 Social Media

creative. data-driven. scalable.

We translate your brand to social media.

Book your initial consultation now

Our
Highlight Cases

Clients who are just as happy with us as we are with them.

All cases
E.ON builds relevance on YouTube with a serial creator format
Relevance on YouTube with a serial creator format
E.ON builds relevance on YouTube with a serial creator format
How paid social strengthens the job portal as a career companion
How paid social strengthens the job portal as a career companion
How paid social strengthens the job portal as a career companion
3x more purchases through creative diversity
3x more purchases through creative diversity
3x more purchases through creative diversity
Translating a TV Spot to Social
From TV Spot to Social Native Stories
Translating a TV Spot to Social
Creating native social content with AI
Creating native social content with AI
Creating native social content with AI
Creator Pizza Battle sparks full-funnel hype
Creator Battle sparks full-funnel hype
Creator Pizza Battle sparks full-funnel hype
Measurable brand building – is it possible?
Measurable brand building
Measurable brand building – is it possible?
From Hate to Hype
Brand Building: Sentiment and Image Transformation
From Hate to Hype
Employer branding meets entertainment
Serial content: Mockumentary
Employer branding meets entertainment
Storytelling that captivates the community
Serial Content: Product Launch
Storytelling that captivates the community
Sustainability that resonates with Gen Z
Brand Building: Sustainability on TikTok
Sustainability that resonates with Gen Z
Robin Redelfs
Robin Redelfs
Founder of Löwenanteil

When we were looking for a performance-driven paid social agency for Löwenanteil in 2019, we found a highly motivated team in Mawave that helped us take our Meta ads to the next level within just a few months. Mawave supported us as a competent media buying partner for about a year.

Niklas Friedlein
Niklas Friedlein
Digital Marketing & E-Commerce

We achieved impressive results with Mawave after only a short time working together. Their proactive and creative approach, combined with their prompt execution, really stands out. We look forward to continuing our successful partnership and working on future projects together.

Anna Glaser
Anna Glaser
Brand Manager Germany

"As a relatively new brand in Germany, we were looking for a strong partner for organic and paid social to adapt our international strategy for the German market. In Mawave, we found an agile agency with excellent communication skills that manages our channels proactively and with a great deal of expertise."

Stephanie Sendler
Stephanie Sendler
Head of Marketing

“Together with Mawave, we have achieved a steady increase in social performance. Most recently, thanks to fresh content shot by Mawave, the integration of Channable, and constant optimization of our ad setup, we have had our best months ever in terms of ROAS and revenue.”

Alessandro Pantina
Alessandro Pantina
CMO at Outfittery

"We've been working with Mawave for a while now and rely on their UGC expertise. Taking the UGC approach to TV was a brand new step into uncharted territory, which we successfully took together."

Markus Gessner
Markus Gessner
OMM at eismann

"Our collaboration with Mawave on Meta paid social has exceeded our expectations. Their expertise and creative approach have helped us reach new target audiences and increase our reach. Weekly reporting and regular communication have kept us constantly in the loop, allowing us to react quickly to changes. We are very satisfied with the results and look forward to our continued successful partnership."

Rudolf Baumeister
Rudolf Baumeister
Head of Marketing DACH, UK & Nordics

"While XGIMI has seen significant growth since entering the European market, generating strong brand awareness along with a consistent approach is essential. Mawave helped us localize our social channels, edit and tailor content to the needs of our key markets in Europe, and execute our first successful campaigns."

Roman Ladyzenskij
Roman Ladyzenskij
Growth Manager - New Business | HelloFresh

High speed, exceptional quality, and a willingness to go the extra mile define Mawave from our perspective. These are the qualities that distinguish partners with whom you can grow and scale together.

Daniel Schebek
Daniel Schebek
Team Lead Brand & Studio ATU

We started working together two years ago, and since then, we’ve completely overhauled our brand on social media. We now have genuine fans, have won an award, and have significantly improved our image and how we are perceived externally. None of this would have been possible without Mawave!

Philipp Pfeifer
Philipp Pfeifer
Managing Director kavalio

“With the support and guidance of MAWAVE, we have been able to significantly increase our efficiency. We are thrilled to have the dynamic team at MAWAVE on board as we develop our brand!”

Christoph Lung
Christoph Lung
Co-Founder of Duschbrocken

“We did everything we could to make the launch of our solid deodorant a highlight, but the fact that it turned out to be the best day in Duschbrocken history really blew us away! It truly shows how well everyone involved worked together to achieve such incredible success. We are so grateful!”

Yelda Torun
Yelda Torun
Head of Marketing/Sales Promotion & Group Brand Management, HDI Deutschland Vertrieb

In Mawave, we have a strong partner by our side that combines strategic insight, creative excellence, and a performance-driven mindset. Our collaboration is defined by agility, a high level of trust, and a clear focus on measurable results. Together, we launched our first-ever social-first campaign, including a testimonial for which the team also did an outstanding job.

Alvaro Gellings
Alvaro Gellings
Founder

Working with Mawave has been an absolute success. Their creative approach and expertise in content creation and advertising campaigns give me, as a founder, the freedom to focus on scaling and internationalizing my companies. The team is extremely professional and understood our needs from the very beginning, implementing them perfectly. I look forward to continuing and expanding our successful partnership.

Vakhtang Budagashvili
Vakhtang Budagashvili
CEO Heatle

"Mawave is a young, dynamic, and dedicated team that goes above and beyond to deliver the best results. Thanks to their extensive experience with successful brands, they can draw on a vast wealth of knowledge in an instant and adapt with great agility to the ever-changing market."

Johannes Kliesch
Johannes Kliesch
CEO of Snocks

"We are absolutely thrilled with our partnership with Mawave. With their help, we have massively increased the revenue generated through Facebook Ads compared to the previous month. Thanks to Mawave's work, we have also more than doubled our share of new customers via Facebook."

Nicolas Heger
Nicolas Heger
Team Lead Performance Marketing

"For me, Mawave is THE social media agency in Germany. The team has taken our performance campaigns to a new level, helped upskill our own team, and turned social into one of our most important and successful marketing channels.”

Louis-Gabriel Lück
Louis-Gabriel Lück
Paid Social Media Manager at GOT BAG

Online performance marketing is fast-paced and complex. To avoid being thrown in at the deep end and to harness the current to our advantage from the start, we chose Mawave. We caught the right wave with them from day one and continue to achieve great results even outside of major campaigns. Plus, we benefit immensely from their extensive expertise.

Tor Bakken
Tor Bakken
Marketing Manager

“Working with Mawave has been a breeze - their proactive approach, swift responses, and insightful recommendations have not only helped to streamline our paid marketing campaigns but also led to stronger outcomes. I highly recommend them!”

Helena
Helena
Co-Founder BRUNA The Label

"With Mawave's help, we were able to establish a very solid and profitable performance marketing strategy in a very short time. We were impressed by their fast, straightforward, and goal-oriented approach!"

Julia Heinrich
Julia Heinrich
Social Media Management LUSINI Solutions GmbH

Working with Mawave is fantastic! A great team supports us with professionalism and passion on one of our most important channels. Every team member is extremely reliable, bursting with creative ideas, and consistently delivers valuable input. We were able to achieve our goals together in no time at all. Thank you for your outstanding support!

Your Brand 🤝🏼 Social Media

creative. data-driven. scalable.

We translate your brand to social media.

Book your initial consultation now