Working Student Performance Marketing (m/f/d)

Who we are      

Mawave – Europe’s leader in social media outcomes – translates consumer brands into social media. As the social-lead agency behind brands like E.ON, Jack Wolfskin, and ATU, Mawave manages nearly €200 million in ad spend, the largest social media budget of any independent agency in Europe.

The secret to the success of our 170+ social natives lies in their deep understanding of social media and their innovative use of it beyond traditional formulas: through the full re-integration of media, creative, and production craftsmanship. Through agile “always-on” approaches instead of classic campaign thinking. Through data-driven optimization instead of hoping for virality – consistently managed and measured against client-relevant business goals along the marketing funnel.

Your responsibilities            

• You will design and develop data-driven communication and performance marketing strategies for some of the most exciting and fastest-growing brands on the market.
• You will plan, create, and manage social media advertising campaigns across platforms such as Meta Business Suite, TikTok Business Center, and other relevant ad platforms.
• You will optimize ongoing campaigns based on performance data, gaining valuable practical experience in paid social and online marketing.
• You will be responsible for monitoring, analyzing, and optimizing campaigns using standard performance KPIs such as ROAS, CPO, CPC, CTR, and other metrics.
• You will create regular reports, present results in an understandable way, and derive concrete recommendations for campaign optimization.

Your profile                                                     

• You are an enrolled student, ideally in a field related to media, marketing, or communications.
• You are available for 20 hours per week.
• You enjoy analytical work and have a good head for numbers.
• Ideally, you have already gained some initial experience in paid social.
• Your colleagues would describe you as a talented communicator and organizer.
• You are proactive and bring a hands-on mentality to the team
• Proficiency in German (C1) and English (B2), both written and spoken

Your benefits                         

• Great team spirit, a collegial atmosphere with flat hierarchies, and plenty of fun combined with high professionalism
• Diverse opportunities to contribute your own ideas and actively work on exciting projects with high growth potential
• Work in the way that makes you most productive with flexible working hours and the option for remote work
• Meal allowance of €7.50 per working day as a sustainable and digital employee benefit
• Regular team events (such as water skiing, escape rooms, or sushi nights)
• Free drinks, snacks, and coffee are available to you in the office at any time
• Modern, bright office in Munich with a view over the city and great public transport connections
• Equipped with the latest Apple technology

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Apply now!

We look forward to receiving your application! If you have any questions, please feel free to contact our recruiting team at jobs@mawave.de.

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About us

Mawave Marketing is defined by the agency's ability to react quickly to trends and the team's deep understanding of social media communities. We always strive to work transparently so that every team member can learn from their colleagues' experiences. Beyond that, it is incredibly important to us to create an open and trusting atmosphere so that all employees feel at home with us immediately. This is also reflected in our core values:

• Together We Thrive
• Stay unconventional
• Be bold
• Take responsibility
• Strive for excellence

The Mawave team is a strong community, not just during the workday, but also in our private lives. To create special experiences for the team, we organize regular events: barbecues on our rooftop terrace, ski trips, retreats in the Bavarian mountains, a monthly chef who cooks delicious meals for us all, and much more. Come ride the wave with us!