Performance Marketing Manager - Social Media (all genders)

Who we are

Mawave – Europe’s leader in social media outcomes – translates consumer brands into social media. As the social-first agency behind brands like E.ON, Jack Wolfskin, and ATU, Mawave manages nearly €200 million in ad spend, the largest social media budget of any independent agency in Europe.

The secret to the success of our 170+ social natives lies in their deep understanding of social media and their innovative use of it beyond traditional formulas: through the full re-integration of media, creative, and production craftsmanship. Through agile “always-on” approaches instead of classic campaign thinking. Through data-driven optimization instead of hoping for virality – consistently managed and measured against client-relevant business goals along the marketing funnel.

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Your responsibilities

• You will take full project management responsibility for your clients in the paid social space, from strategic conception and operational implementation to scaling.
• You will design and develop holistic paid social strategies for some of the most exciting and fastest-growing consumer brands, with a clear focus on performance, scaling, and profitability.
• You will manage and oversee a six-figure monthly media budget with clear KPI targets and systematically identify scaling opportunities.
• You will operationally implement data-driven social media ad campaigns, professionally structure accounts, develop testing roadmaps (creatives, audiences, offers), and continuously optimize campaigns based on relevant performance metrics.
• You will analyze performance data, derive strategic recommendations, and continuously evolve existing campaign setups.

Your profile

• You have at least 1–2 years of professional experience in social media ads.
• You have good to excellent knowledge of paid ads on Meta platforms, and ideally also TikTok and Pinterest.
• You have previous experience in project management, leading client projects.
• You have the drive to get involved and play a significant role in shaping the growth of Mawave and our clients.
• You enjoy diving into ad manager data, analyzing it, and translating insights into actionable steps.
• You have excellent written and verbal communication skills in both German and English.

Your benefits

• Great team spirit and a collaborative atmosphere with flat hierarchies.
• Plenty of fun combined with high professionalism and exciting projects.
• Flexible working hours and the option to work remotely within Germany
• 30 days of vacation per year
• With workation (within the EU), you have the opportunity to combine vacation and work with us
• Benefit-in-kind or EGYM Wellpass: Shop for your summer outfit or take advantage of over 8,000 sports and wellness offers – on top of your salary
• Tax-free meal allowance: In addition to drinks and snacks, you receive a daily meal allowance of €7.50
• Mobility allowance: Use public transport and get €32 back per month
• Several team events and after-work events throughout the year, such as barbecues on the rooftop terrace, ski trips, or retreats
• Modern, bright office in Munich with a view of the city and excellent public transport connections
• Your own MacBook for work

Apply now!

We look forward to receiving your application!