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Creative Strategist (m/f/d)

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Who we are

We are the leading social media outcomes agency in the DACH region. Our team of over 150 experts combines media buying, content creation & production, and creator marketing into a holistic growth strategy for our numerous renowned clients. If you have a passion for social media, strategy, and powerful creatives, you’ve come to the right place.
Ride the wave and join our team!


Your responsibilities

  • You will develop strategic core concepts, content timelines, and rough creative concepts for social media campaigns on platforms like Meta, TikTok, Pinterest, and others.
  • You will analyze target audiences, platform trends, and the competition to derive well-founded strategic recommendations.
  • You will evaluate existing creatives, analyze campaign results, and develop strategic recommendations for action for internal teams and clients.
  • You will interpret client feedback and performance data, using these insights to continuously optimize content strategy.
  • You will maintain and continuously develop our central strategy documentation.

Your profile
  • You have 3–4 years of experience in creative strategy, social media, or digital marketing—ideally in an agency environment.
  • You understand the logic and requirements of paid and organic content on platforms like Meta, TikTok, Pinterest, and others.
  • You have experience in developing cross-channel campaign strategies—from always-on to highlight campaigns.
  • You think analytically, creatively, and conceptually—and can turn data into actionable insights.
  • You communicate clearly and in a structured manner, and you can present your ideas persuasively.
  • You work independently and collaboratively, and you can keep track of things even when managing multiple projects.
  • Excellent German skills (C1) and good English skills (B2) round off your profile.

Your benefits
  • Great team spirit and a collaborative atmosphere with flat hierarchies
  • Plenty of fun combined with high professionalism and exciting projects
  • Flexible working hours and the option to work from home
  • 30 days of vacation per year
  • Workation: Work remotely from anywhere in the EU for up to 3 months a year – for maximum flexibility and new perspectives
  • Benefit allowance or EGYM Wellpass: Shop for your summer outfit or access over 8,000 sports and wellness facilities – on top of your salary
  • Tax-free meal allowance: In addition to drinks and snacks, you get a daily meal allowance of €7.50
  • Mobility allowance: Use public transport and get €32 back per month
  • Take advantage of our mental health support via nilo.health
  • Several team and after-work events throughout the year, such as rooftop barbecues, ski trips, or company retreats
  • Modern, bright office in Munich with a view of the city and excellent public transport connections
  • Your own MacBook for work

Apply now!

We look forward to receiving your application! If you have any questions, please feel free to contact our recruiting team at jobs@mawave.de .

About us

Mawave Marketing stands out primarily for its ability to react quickly to trends and the team's deep understanding of social media communities. We strive to work with complete transparency so that every team member can learn from the experiences of their colleagues. Beyond that, it is incredibly important to us to foster an open and trusting atmosphere where everyone feels at home from day one. This is also reflected in our core values:

  • Together We Thrive
  • Stay unconventional
  • Be bold
  • Take responsibility
  • Strive for excellence

The Mawave team is a strong community, not just during the workday, but also in our private lives. To create special experiences for the team, we organize regular events: barbecues on our rooftop terrace, ski days, retreats in the Bavarian mountains, a monthly chef who cooks delicious meals for all of us, and much more. Come ride the wave with us!

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